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Every buyer message. One inbox.

onboarded in a dayno contractsbrokerage controlled
LivePosted to Instagram + Facebook · 22 min ago
bellaireliving
Houston, TX · Real estate
Liked by sarah_realtor and 2,846 others
bellaireliving Just listed in Bellaire — 4126 Maple. $795,000 · 3 bed / 2 bath / 1,840 sf. Updated kitchen, detached garage, quiet street. DM us for showings. #houston #realestate #bellaire #justlisted
miacarter is this still avail? relocating from austin 🙏
22 minutes ago
10:24
Since you posted · 22 min16s avg
234
Replies
11
Routed
7
Tours
Inbox · 53 from this posttap any thread

What is Harwick

Not a chatbot. Not just an inbox.

Built for the way real-estate brokerages actually run. Here's what makes it different from what you're doing right now.

today

Your IG/FB inbox

You scroll, you reply, you miss. One channel at a time. No memory between threads.

  • Catches every channel (IG, FB, SMS, phone)
  • Replies in your brokerage's voice
  • Routes to the right agent by territory
  • Books tours against your real calendar
  • Knows your past closed deals
  • Flags investor inquiries for owner review
  • Audit log on every send
generic

A generic reply bot

Templated greetings on one channel. No territory awareness. No brokerage context. No control.

  • Catches every channel (IG, FB, SMS, phone)
  • Replies in your brokerage's voice
  • Routes to the right agent by territory
  • Books tours against your real calendar
  • Knows your past closed deals
  • Flags investor inquiries for owner review
  • Audit log on every send
Harwick

Harwick

Built for brokerages. Watches every channel, drafts in your voice, routes to the right agent, waits for your approval.

  • Catches every channel (IG, FB, SMS, phone)
  • Replies in your brokerage's voice
  • Routes to the right agent by territory
  • Books tours against your real calendar
  • Knows your past closed deals
  • Flags investor inquiries for owner review
  • Audit log on every send

How it works

Three stages. Every channel.

What happens between a buyer DMing your Instagram post and a tour landing on your agent's calendar.

01

Capture

Every channel. One stream.

Buyers reach your brokerage through whatever channel they want. Harwick is listening to all of them and pulls everything into one inbox the moment it arrives.

Instagram DMs
Direct messages on every listing post
Facebook & Messenger
Comments and DMs on your Page
Phone & voicemail
Transcribed in seconds via Retell
SMS
Texts to your Twilio number
Inbound capturedComments · DMs · Calls · SMS
02

Understand

Read. Qualify. Draft.

Before drafting anything, Harwick reads your past closed deals, the listing in question, the way your brokerage talks, and which agent covers what area. Then it writes a reply.

247 leads4126 mapleBellaireyour voice
Workspace memory
Past leads, your voice, area knowledge
Listing facts
Address, price, HOA, schools, photos
Hdraft
Reply draft
Personalized, in your brokerage's voice
MC
SK
covers bellaire
Routing decision
Right agent based on real signals
Qualified & draftedScored · Routed · Drafted
03

Send & sync

Approve once. Done everywhere.

You tap approve. The reply sends inside Meta's window. The tour books on the right agent's calendar. The lead lands in Follow Up Boss. Every action gets logged.

ApproveEdit
Approval queue
One tap to send. Edit or dismiss anytime
mon·
tue·
wed·
thu·
fri·
sat11AM
sun·
Calendar booking
Books against the agent's real calendar
H
FUB
CRM sync
Follow Up Boss today. More coming
07:03reply.sent · approved by Sarah
07:03route.assigned · MC → SK
11:47inbound.captured · ig_dm
Audit log
Who approved what, when, why

Handles every kind

Six inbound patterns. Six right answers.

Every buyer message gets a fitting response. Tour requests get slots. Price questions get rerouted. Investors get flagged. Tire kickers get a like, not a sales pitch.

Pattern · Tour request

What it does with this one.

  • Checked listing status before confirming
  • Found territory agent with capacity
  • Pulled real calendar slots, not generic
Routed to Sarah · awaiting your approval
instagram dm
saw your post about 4126 Maple, can i tour saturday?
11:46 PM
Hi Mia, 4126 Maple is still active. Sarah covers Bellaire and has Saturday open at 11am or 2pm. Which works?
sent · 11:46 PM

Also handles

The rest of what Harwick does, no fluff.

  • Voice & SMS

    Voicemails transcribed, callbacks drafted, texts replied.

  • Comment threading

    Reply on the same post the buyer commented on.

  • Tour booking

    Calendar checked, slot proposed, confirmation sent.

  • Follow Up Boss sync

    Qualified leads land in your CRM, after you approve.

  • Standing rules

    "Every Monday 8am, audit my hot leads." Runs on cadence.

  • Owner review queue

    Investor pings, price negotiation, anything sensitive.

Your controls

It does exactly what you set it to do.

Nothing aggressive by default. Suggest only, ask before sending, or auto send. Per channel, per agent, per source. You see every change in the audit log.

  • Your clients' messages are yours.

    We don't sell, share, or resell your conversation data. We don't use it to train any model. The data stays in your workspace.

  • Works with what you already use.

    Follow Up Boss today. Salesforce, kvCORE, BoomTown next. Your CRM stays your CRM. Harwick feeds it.

  • Disconnect any time.

    One click in Settings. Tokens revoke immediately. Your data is purged within 30 days. No lock in.

  • Every action is logged.

    Who approved what, when it sent, which agent it routed to. Audit any conversation, any time.

Your control panel10:24 AM
Reply mode
Suggest onlyAsk before sendingAuto send
Per channel
  • Instagram
  • Facebook
  • SMS
  • Phone & voicemail

Pricing · early access

One workspace. Every channel.

Every plan includes the full intake, qualification, routing, and approval loop. Price reflects seats and connected accounts, never feature trickling.

early access · locked in for partners

Solo

$299/ month

Single agent running a serious desk

  • 2 workspace seats
  • Instagram + Facebook intake
  • Auto-send when policy allows
  • Follow Up Boss sync
  • 10 active listings
  • 2,000 social turns + 500 voice minutes
  • Standing rules + recurring loops
Start with Solo

Team

most teams
$799/ month

Small team, one operator

Everything in Solo, plus

  • Up to 10 seats
  • Routing profiles + agent assignment
  • Calendar showings + tour booking
  • Workspace memory across closed deals
  • 50 listings, 8,000 turns, 2,000 voice minutes
  • Per-channel reply mode controls
Start with Team

Brokerage

Customannual

Multi-agent operation

Everything in Team, plus

  • Unlimited seats and listings
  • Many connected Pages and IG accounts
  • Owner review queue
  • 25,000 social turns + 6,000 voice minutes
  • White-glove setup
  • Priority support
  • Custom integrations
Talk to us

Early access

One brokerage at a time.

We're onboarding brokerages by hand right now. Connect your Instagram and Facebook Page, point at your CRM, and run a real intake the same day. Public pricing lands once self serve onboarding ships. Until then, you'll talk to us.

  • Hands on setup with someone who knows the product
  • Bring your Meta accounts, your CRM, and your team
  • Connect at the brokerage level or per agent
  • Pricing locked in for early access partners